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Showing posts with the label #destinationtalk #turistopia #marketingexperiences #brandingdestinations

#Destinationrespect #Destinationtalk

 Many years ago, I traveled to Jamaica and enjoyed a wonderful, amazing experience with friends.   It hit me in an extremely sensorial way and the only material memory I brought home was a scented candle. Every time I smelled the candle, I traveled to Jamaica.    Each destination has its own sounds, smells, taste, temperature and landscape.    Tourism capitalizes on images, taste, recently aromas, but never sounds. It is striking to me think on all of our senses without sound. NYC for example has its very defined sounds , so does London and every destination I visited.    Recently, I read an  article  on T+L about how lawmakers in France passed a regulation  to protect the "sensory heritage" of the French countryside, including its sounds and smells. Most, the protection was needed from “urban weekend transplants” complaining on rural noises.    I agree with the French authorities protecting their sounds. Bien Sur!!! ...

#Destinationtalk Bilbao #turistopia November 19th

Bilbao! here we come to talk about Marketing experiences  Bilbao! Aqui venimos para hablar de  Marketing experiencial e internacionalizacion .