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COLUMNA OPINION--Control Publicitario Junio 2007


Comments

Jobove - Reus said…
si ahora tuvieramos que volver atras en el tiempo, la mayoria de la gente actual moriria al poder hacer frente a la supervivencia, no podrían comer dandole al animal o a la planta, una tarjeta de crédito o un papel moneda, hay que encontrar recursos en caso de necesidad, la vida no siempre és tan fàcil como aparentamos, mira atràs y veras la gente que no tiene ninguna tarjeta de credito y mal sobrevive.

saludos desde Reus
Unknown said…
estoy preparando unos cursos de verano en una universidad fuera de madrid y...

primero, sé que debo llevar dinero en efectivo porque no me aceptarán tarjeta en muchos establecimientos

segundo, el valor de la marca cambia radicalmente, es decir, presentadores de televisión muy conocidos por todos los españoles allí serán dioses menores, imposible pasear con ellos sin gorras y gafas de sol, aunque llueva

tercero, estamos escribiendo en una "tele", es decir, los canales de distribución se han multiplicado de tal forma que quizá debamos empezar a hablar de maketing one to "superone", uno empieza a ser todo

saludos desde madrid
Anna Domingo said…
Básicamente el artículo está dirigido y pensado a reflexionar sobre el servicio de "atención al cliente" , al que creo no le prestamos la apropiada antención desde el dpto de marketing y comunicación. La idea es saber que su primer contacto humano es muy importante, especialmente si se trata de "servicios". No se trata de nada referente a tener , o no tener una tarjeta de crédito.

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