XXIst Century brands and destinations

XXIst Century brands and destinations - conference Bilbao

Una reflexión sobre el marketing y los destinos en este siglo comentada en el Colegio de Ingenieros de Caminos, Canales y Puertos del País Vasco convocada por BM30

Thoughts and observations -- branding destinations on the XXIst. Century

Bilbao en "El Mundo"

Comments

Placemaking with Purpose: How PADZZLE Transforms Spaces into Destination

For PADZZLE, placemaking isn’t just a buzzword — it’s our mission. We were honored to be the very first guest on Coffee Convos with Kelsi Cory , where our founder, Anna Domingo , shared how we approach real estate with a unique blend of purpose, people, and profit. “Placemaking, in our case, we do placemaking with purpose. This is pretty much our trademark,” Anna explained. “Our mantra is to provide purpose, profit, people-centered.” Interview link here: https://youtu.be/yVD_KeA5Qds?t=104 Whether we’re breathing new life into an existing building through adaptive reuse or conceptualizing a brand-new mixed-use development from scratch, our goal is always the same: to create spaces that foster connection, belonging, and joy. PADZZLE collaborates with developers, architects, and communities to transform spaces into places people truly love. From vibrant public plazas to reimagined commercial corridors, our projects are rooted in both local identity and global insight. Wit...

Wrapping Up 2024 with Gratitude and Excitement for the Year Ahead As the holiday season draws near and we prepare to step into 2025, we want to take a moment to reflect on the incredible journeys we’ve had this year. At PADZZLE 2024 has been nothing short of extraordinary, and it's all thanks to you—our trusted clients. This year, we had the privilege of working on remarkable projects across the globe. From the bustling energy of New York City to the serene landscapes of The Caribbean , the innovative pulse of Los Angeles , the timeless allure of Egypt , and the dynamic future of Riyadh , each project has been a testament to collaboration, innovation, and vision. Here’s what made 2024 truly special: Innovation in Design – We’ve tackled ambitious projects that redefined placemaking with cutting-edge ideas and forward-thinking approaches. New Visions for Placemaking and Entertainment – Together, we’ve created spaces and experiences that inspire joy, community, and connection. ...

Virtual vs Real #Placemaking: Finding the Balance Between Immersion and Authenticity

Creating spaces that bring people together, whether through art, architecture, or community development, is at the heart of placemaking. But as technology evolves, the way we experience these spaces is also changing. Augmented Reality (AR), Virtual Reality (VR), and the metaverse promise to transform the experience, offering accessibility and unique perspectives. However, can these digital tools truly replace the depth and authenticity of real-world experiences? Drawing on my reflections and past work, this blog explores the debate between virtual and real placemaking—when does technology enhance, and when does it fall short? Revisiting Placemaking at Its Best When I think of extraordinary placemaking, my mind always returns to The Gates by Christo and Jeanne-Claude in Central Park, 2005. Standing amidst 7,503 flowing saffron panels, it was impossible not to feel inspired, engaged, and deeply present. This unique installation wasn’t just art—it was an experience, drawing mill...

PADZZLE by Anna Domingo

Search This Blog